Our apprenticeship programme

Here’s a bit more technical information about our apprenticeship programme – if you are interested in finding out more, we’d love to see you on September 20th, at the Roman Way Hotel in Cannock, from midday.

It will be a chance to meet our learners, and find out how much the scheme could do for your business.

Firstly, apprentices now have to be employed at the beginning of their programme – there are some exceptions, but we don’t envisage they’ll apply to our social media learners, so we want business to employ them as apprentices from day one.

They will need a contract of employment for a minimum of 30 hours per week and on a minimum of £2.50 per hour. We’ll be encouraging quarterly reviews to be built-in, where salary reviews can allow for success to be rewarded.

A Level 3 Apprenticeship is likely to last 12 months, but that doesn’t mean the job ends – it’s hoped employers will continue to employ beyond the achievement stage.

Apprentices will attend a workshop once a month, connected with one facet of social media; each will be invited to bring in real-life problems or challenges that our media experts can advise on, which is great news for apprentice and employer alike!

At the end of the programme the learner will have achieved a full, level 3 Apprenticeship Framework in Management comprising of:
• EDI QCF Level 3 NVQ Certificate in Management
• EDI QCF Level 3 Technical Certificate in Management Principles
• EDI Key Skills to Level 2 in Communication and Application of Number
• EDEXCEL BTEC Level 3 Certificate in Social Media for Business

They’ll also have received many hours of mentoring and training across the programme from the marketing, PR and journalism professionals at Passionate Media.

If you’re a business owner reading this thinking it sounds like something you’d really like your company to be a part of, or you’re a young person who thinks they have what it takes to join our social media apprenticeship programme – then please let us know.

We have our first ten learners, but we hope to roll out many more programmes in the near future.